BASE / PRIVACY
Privacy,
without fine-print fog.
Effective July 20, 2026
The short version
Base health data stays on your devices. If you voluntarily join the website waitlist, we collect only the email address you submit so we can send launch and occasional product updates.
App health data
The Base app requests read-only access to heart rate, resting heart rate, workouts, and Apple Exercise Time through Apple Health. Base processes that information on your devices. We do not receive, store, sell, or use your health data for advertising, and Base does not write data back to Apple Health.
Website waitlist
The waitlist is optional and separate from the app. When you submit your email, Netlify processes the form on our behalf. We use the address only for the Base launch and occasional Base product updates. We do not connect it to health data, sell it, or use it for third-party advertising.
Your choices
You can unsubscribe using the link in any update. You may also request access to or deletion of your waitlist email by contacting hello@basecardio.com. We retain waitlist emails only while they are needed for those updates or until you unsubscribe or ask us to delete them.
Cookies and analytics
Base may use Plausible Analytics for cookie-free aggregate website measurement. When enabled, Plausible may measure page views, article traffic, scroll depth, referral sources, and UTM campaign attribution. The only custom event we send is “Waitlist Signup” after a successful form response. Your waitlist email is not sent to analytics. Your health data is not sent to analytics. We do not send persistent user identifiers or use analytics cookies. Netlify may process ordinary technical request information needed to deliver the site and provide the waitlist form service under its own policies.
Changes
If this notice materially changes, we will update the effective date here. Questions can be sent to hello@basecardio.com.